The Best Reputation Management Tools Available Online
When you consider all the places on the web where your name can appear, it can be difficult to keep track of your reputation. However, there are many tools available that can help individuals easily monitor and manage their own online reputations. Here are 10 of the top tools:
1. Google’s Me on the Web. – This is a free tool provided by Google that helps you set up alerts for monitoring mentions of your name or other information you provide. You will need a Google Profile set up in order to use it. It is then managed from your Google dashboard.
2. Knowem.com. – This service searches social networks, domain names and trademarks for your name/brand. You can also pay to have them set up profiles for you in all these places.
3. Social Mention. – Social Mention is similar to Google Alerts, but it searches social media for mentions of your name rather than Google search results.
4. Trackur. – This is a full service online tool that gives you a dashboard for monitoring and analyzing your online reputation in a wide variety of accounts. It is a paid tool that starts at $18 per month. It’s great for small businesses in particular.
5. HootSuite. – HootSuite is one of many tools available for managing multiple social accounts. While it was originally meant for Twitter, you can also manage multiple accounts on places like Facebook, Facebook Pages, Tumbler and Ping. You then have the ability to post to any combination of these. There are both free and paid options.
6. Ping.fm. – This is an online service for distributing tweets and feeds to multiple networks on the internet. It’s also great for taking your RSS feeds from different sites and distributing them to many places.
7. Disqus. – Disqus was designed to help you manage and display your comments across multiple networks, such as both blog and forum comments.
8. Atomkeep. – Though it is currently in beta mode, Atomkeep gives you the ability to sync your profile across many networks. Every time you make a change in one profile, you can update all your other ones with the same information.
9. Twitter search. – The search function on Twitter lets you save searches for specific terms, giving you the ability to monitor the results of these searches.
10. RSS feeds for searches. – Many sites give you the ability to create an RSS feed for a specific search, so you can monitor it from your feed reader. These include feeds for Yahoo alerts, Technorati searches, and Yahoo Answers searches.
With the wealth helpful tools available for managing and monitoring your online reputation, you can easily get stuck deciding which ones to use. Try picking the ones that will be easiest for you, that cover the networks you need to be on, and which do not overlap with each other. Be careful when using these tools since you don’t want to post the same information more than once to the same place.