Category Archives: Uncategorized

Paying Attention to Your Customer Reviews

Paying Attention to Your Customer Reviews

Online customer reviews are crucial when it comes to getting attention from local consumers. Business owners should monitor these reviews to get a broad idea about what people think of their products and services.

Posting positive comments about a business takes as much effort as posting negative comments. However, when people are angry, they tend to go that extra mile in letting other people know what they really think.

The process of providing online reviews, comments, and ratings is an everyday thing for consumers all over the world. On the flip side, the internet is also the first place to go when consumers want to know what other people have to say about a business.

Facebook and Marketing – Don’t Miss Your Opportunity

Facebook has become a very powerful marketing tool. It is single largest publisher of display ad impressions. Of the the almost 1,000 business owners interviewed, roughly 40% plan to spend money marketing through Facebook. Don’t miss your chance to expand your profits, establish your presence on Facebook today.

 

 

 

Enhanced by Zemanta

Email Marketing – Increase Your Repeat Sales

Email Marketing – Increase Your Repeat Sales

Every business owner knows the difficulty of marketing and the expenses that come along with acquiring new customers. If you have the money to put into it, getting new customers becomes easy after a while.

But most businesses struggle when it comes to “keeping their customers coming back and getting repeat sales.” Getting repeat customers is a piece of cake compared to generating new customers.

Many companies make the mistake of getting stuck in the process of attracting new customers and forget to take care of the ones that have already purchased from them.

Small Business versus Big Brands

Small businesses can now compete with big business through the use of Mobile marketing, online videos, Text messages, and E-mails. Half of the small businesses online have increased client relations through Social media, and 85% of customers enjoy getting comments from Social media sites.

 

 

Enhanced by Zemanta

Offline Businesses and Facebook

Offline Businesses and Facebook

Facebook is one of the most popular websites on earth. Although it’s used mostly by people for personal networking and entertainment, businesses have found that it’s an effective way to build their brand and communicate with their customers. If you’re wondering whether you should start using Facebook to promote your business or not, here are some things to consider.

You vs. Your Competition

Is your competition there already? If so, you’re losing customers. People search for businesses on Facebook and when they look for yours, they’re finding your competitors instead. On the other hand, if your competition hasn’t started a Facebook account yet, you’ve got the competitive edge. You can be the first in your area.

Affiliate Programs and Offline Businesses

Does your business need an Affiliate Program?

An affiliate program is one way in which offline businesses can leverage the Internet for more sales. Affiliate marketing is one of the easiest and most commonly used business models for making money online. It can be used just as effectively by an offline business as it can by one online.

An affiliate program is a program in which a merchant lets other sellers promote his product for him. The sellers (who are referred to as affiliates) then receive a commission. For you as the merchant, an affiliate program gets you more sales and exposure for your products and services on the web.