Local search – Straight from Google
Local search – Straight from Google

As many of you know, a local listing is often created by including data from multiple sources. We do our best to give attribution to the data appearing on a local listing. Here’s a rundown of our main sources of data and how it appears in a listing:
LBC: Local Business Center. Information submitted and verified as individual listings appears with the label Provided by business owner. Also, some feeds are submitted through the LBC.
YP: Yellow Pages. This describes information we get from public directories created and licensed from 3rd parties. In some areas, we provide attribution at the bottom of a list of results (e.g., business listings distributed by YellowPages.ca™).
EC: Enhanced Content, which can include reviews, photos, business hours, payment methods, and other details. This is provided to us via feeds from other websites. If this information is coming from a published web page, a link will be provided.
UGC + WEB: User Generated Content & other websites. Both these sources are either submitted to Google directly or crawled, just like other websearch results. If the content is hosted on a website, we’ll provide a link. Otherwise, you’ll see a Provided by Google users label that shows it was submitted using our community features.
Joel Headley, Google Maps team
Note: This is a visual that explains exactly where Google gets it’s information for localized search. If you are looking to get your business at the top of the search engines We offer a Atlanta local listings package! Get your website to #1 on Google for businesses in Atlanta. Give us a call at 678 318 7515 to find out the details.

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